Moirans Toy Museum

Here is a concept for a visual redesign of the Moirans Toy Museum.
(Client)
Moirans Toy Museum
(Year)
2021
Moirans Toy Museum
(Details)
(Context)

The heart of a child

After visiting the Moirans Toy Museum, I noticed that their brand identity seemed a bit outdated. This immediately inspired me to revamp their visual identity by adding my own creative touch!

(My mission)

A game of shapes!

In developing the artistic direction, I sought to create four simple shapes to serve as a foundation. These shapes are naturally inspired by the pieces of a game, allowing for a multitude of combinations to generate unique and infinite concepts, much like a building block set.

(Result)

A new image

Through this new visual identity, I explored many new creative concepts. I designed a conceptual website that allows users to intuitively navigate through the history of toys. I also created visual assets with endless applications!

(See also)

Aldi

(Introduction)

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