Moirans Toy Museum
Here is a concept for a visual redesign of the Moirans Toy Museum.

(Details)
The heart of a child
After visiting the Moirans Toy Museum, I noticed that their brand identity seemed a bit outdated. This immediately inspired me to revamp their visual identity by adding my own creative touch!
A game of shapes!
In developing the artistic direction, I sought to create four simple shapes to serve as a foundation. These shapes are naturally inspired by the pieces of a game, allowing for a multitude of combinations to generate unique and infinite concepts, much like a building block set.
A new image
Through this new visual identity, I explored many new creative concepts. I designed a conceptual website that allows users to intuitively navigate through the history of toys. I also created visual assets with endless applications!
(Project Gallery)
(See also)
Aldi



















